The internet can be strange.  The above video is going “viral” (not really, only 313K+ views that this point) and people are going bonkers for it.  Her distant looks and lack of solid information out there about her lead to intrigue and mystery.  Where did she come from, why only a few songs?  Many people have commented about how this isn’t available yet on iTunes and they can’t wait to spend their money on it. 

It’s all strange because Lana Del Rey has potentially already peaked in terms of excitement from her audience.  Once people know the real story, which this guy seems to have uncovered, it won’t be quiet as intriguing; she’s a singer like many others that have done some things.  “Video Games” will still be a great song, but the actual product of the album coming out in a few months won’t be as startling as this song and this video at this time in early August 2011.  Not that I’m writing her off already, she’s an excellent singer, but there’s something that can be said about that immediacy and very small period of time and I don’t necessarily see it as a bad thing.

If I was her I wouldn’t be posting on Twitter and Facebook because otherwise people would just imagine her doing extravagant things in Hollywood, not sitting in front of a computer responding to her fans.